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Click Flipping 101

What is "Click Flipping?" Click flipping is a term coined to describe taking website visits and turning them into serious money. Specifically, click flipping involves promoting services that use "cost per action" or "CPA" payment methods. "CPA networks" usually refer to services that broker sending leads to companies, which may pay $10, $20 or even much more per lead. Some click flippers use a lead capture page that asks the visitors to enter their names and email addresses, and sometimes their phone numbers and snailmail addresses as well. Once entered, the visitor goes to the company's website, and the click flipper gets paid for the lead. Insurance companies, home lenders and mortgage companies, even online casinos, all pay for leads.

CPA network companies will sometimes provide a website for the person promoting them, but other times they require the click flipper to already have a website. A click flipper can earn very big money if he or she can get enough traffic to his or her site or sites. One of the main ways recommended for driving traffic to click flipping sites is "pay per click" or "PPC," which refers to the ads you see all over websites. The major companies that offer PPC are Google, Yahoo and MSN, but there are others as well. Using PPC profitably can be tricky, so it's best to start off slowly, learning as much as possible before throwing yourself into a big campaign, unless you already have a big advertising budget.

But, most people trying to make money at click flipping probably aren't going to have a budget like that, so, like any other business, they will need to go through a learning curve before making any real profit. There are certain experts and products that can really help a person learn how to use PPC advertising effectively. The exciting thing about click flipping is that it combines the best features of the net, such as little overhead, no product to carry, no customer service and no selling. Since all you need to do with CPA companies based on pay per lead is to get people to fill out their names and other information, you don't have to convince anyone to put out any money. It usually takes some time to discover your niche, something that makes you excited enough to go through the learning process in order to stick to it long enough to figure it all out, but it can be very rewarding. Click flipping is considered one of the true "autopilot" businesses online today.


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